Animating with AI: What We’re Learning from Blending Game Capture and AI Motion
By tatts M |
At Artstash Creative, we’re always experimenting with how to make mobile game marketing more impactful, and lately, we’ve been diving deeper into the space where game capture meets AI-generated animation. It’s a space that’s moving fast, full of potential and full of lessons. One recent project pushed us to explore a hybrid workflow: using AI…
Read More 4,000 Weeks in a lifetime
By tatts M |
*Here’s How We’re Spending Ours at Artstash If you live to 80, you get roughly 4,000 weeks on this planet. This is the premise of Oliver Burkeman’s book Four Thousand Weeks. It can sound like a lot of time, and at the same moment, feel scarily finite. That perspective lands differently depending on where you…
Read More A Day in the Life of an Art Director at Artstash Creative
By tatts M |
No two days are ever quite the same here at Artstash Creative but that’s exactly what makes the job so creatively fulfilling. For one of our Art Directors, the day begins the same way every time: with a double shot of espresso and a scroll through Slack. Working in a global company and located on…
Read More The Evolution of AI Voice‑Overs: From Robotic to Remarkably Real
By Nick Gibbons |
The Evolution of AI Voice‑Overs: From Robotic to Remarkably Real 1. Our First Stumbling Steps Just months ago, our earliest experiments in AI voice‑over were a bit… charmingly flawed. We could only paste a script and pick from a handful of pre‑designed voices, flat, monotone, robotic. Punctuation became our emotional hack: “!!???” often ended up…
Read More AI in Gaming: Navigating the Ethical Landscape
By Nick Gibbons |
At Artash, we’re all about crafting unforgettable mobile gaming marketing content. We collaborate with industry giants like EA, Activision, Stillfront, to name but a few, as we steer the ever-evolving landscape of marketing apps and mobile games, one thing is clear: Artificial Intelligence (AI) has entered the game, and it’s here to stay. AI has…
Read More Leading the Way in CGI Trends for Mobile Gaming Marketing
By Nick Gibbons |
At Artstash Creative, we’ve contributed our fair share of CGI content—from modelling NFL players, building magical environments or animating epic battle scenes across immersive trailers and UA creatives to eye-catching key art for mobile games. With smartphones now the primary platform for global gaming, staying updated with the latest CGI trends in marketing isn’t just…
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