Ava’s Manor
Client
Uken Games
Category
CGI Videos, Trailers, Video Ads
For Ava’s Manor we delivered a narrative-driven CGI trailer to entice users with a mystery to solve.
Project description
Ava’s Manor a story-driven solitaire card game that is full of romance, mystery, and endless fun!
Renovate Blackwood Manor while solving mysteries in a romantic and mystery setting.
Goal
Uken Games aimed to test narrative-based CGI trailers for their hit game, Ava’s Manor Solitaire, to determine if they could outperform the current ads based solely on gameplay.
Challenge
Creating a backstory would help differentiate the game from other similar titles in the market, fostering greater motivation among the audience to discover more.
Solution
Artstash collaborated to enhance existing assets and create a story-driven CGI ad, bringing into focus the mystery element. Three variants were developed for testing: the original Narrative, the Horror Variant ‘The Bloody Corridor’, and the Gameplay Overlay.
